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Privacy notice

Last updated: 8 November 2026

This notice explains what personal information CueCurve collects, why, who it's shared with, how long it's kept, and your rights. CueCurve is for UK schools and colleges, and accounts are for adult teachers only.

Who we are

CueCurve is run by CueCurve LTD, registered in England and Wales, company number 17542571. Registered office: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ. We're registered with the Information Commissioner's Office, registration number C2073447.

CueCurve LTD is the controller of the personal information described here. That means we decide how it's used and we're responsible for looking after it. We decide how CueCurve works and what it keeps; your school decides whether to buy a licence and who is on its list.

For anything about your information, email hello@cuecurve.co.uk. We don't have a data protection officer – the law doesn't require one for what we do – so the person responsible for data protection at CueCurve LTD reads that inbox.

If you use the free diagrams without an account

Why we use it (our lawful basis): our legitimate interests in running a website that's secure and reliable, putting problems right, and understanding which parts are used.

If you're a teacher with an account

Where it comes from: from you, when you sign in or buy a licence; from a colleague at your school who names you as lead teacher when buying by card or ordering an invoice; or from your school's lead teacher, if they add you to the school's list. You don't have to give us your email address, but without it you can't have an account.

We keep:

We don't record which diagrams individual teachers open. (Our hosting provider's short-lived server logs, above, include each file requested, and some files belong to particular diagrams.) We count how many times each paid diagram is opened at each school, per day, without recording which teacher opened it. This shows schools are getting value from CueCurve and helps us decide what to improve. We also note which paid diagram files each school downloads each day, again without recording which teacher, and each school's copy of those files carries a short code for that school. This protects CueCurve from being copied.

Why we use it (our lawful basis):

If you buy a licence or are the finance contact

We keep:

If someone at your school names you as the finance contact: we get your name and email address from them. We show them to the lead teacher asked to confirm the order and, if the order needs that confirmation, keep them with the request for the periods above. When the order is confirmed we pass them to Stripe, which sends you the invoice; it carries a link to this notice.

Why we use it:

If you ask for a quote

We keep:

Why we use it (our lawful basis): our legitimate interests in honouring the price we quoted and following the quote up. A quote is a step towards a contract with your school, so we may send you one reminder a week before it ends. You can stop it by ticking the box when you ask for the quote, or with the link in any quote email.

If your school is outside the UK

We can only sell to schools in the UK for now. If you tell us about a school outside the UK, we keep its name, its country, its exam board if you give it, your email address and when you told us.

Why we use it (our lawful basis): your consent, given by ticking the box to be emailed when CueCurve is on sale in your country. We use it only for that email and to count how many schools in each country are interested. You can withdraw your consent at any time by emailing hello@cuecurve.co.uk, and we'll delete your details.

If your school has free access

If your school has free access to CueCurve, for example from a free access link, a lead teacher who asks for them – by ticking the box when claiming free access, or on the Your school page – gets an email two weeks before it ends and another after it has ended. They say when it ends, invite the school to buy a licence and ask for feedback. Untick the box, or reply to either to say you'd rather not get them, and we'll stop. We keep the choice against your email address until you change it or your account is deleted.

We may also email the school's lead teachers, and another teacher involved in the arrangement, when we give free access, change its end date or end it early.

If we send you a free access link: we use your email address only to send it. CueCurve doesn't keep it, although our email provider, Resend, keeps the emails it sends and its records of them.

If you claim a free access link: we keep your school's name, postcode and official reference number, and that your account claimed the link. You become the school's lead teacher. Our lawful basis for providing free access is our legitimate interest in running it. Our lawful basis for the two optional emails about buying a licence is your consent, given by ticking the box; you can withdraw it by unticking the box or replying to either email.

Teacher-training courses: if a university or other teacher-training provider has free access for a course, everything on this page that applies to a school applies to that provider, and its tutors and trainee teachers are treated as the school's teachers. The course's lead teacher adds trainees to its list, and we handle their information in the same way.

Emails we send

Most of these are needed to provide the licence. Some invite a school to buy: the quote reminder, the two emails around the end of free access and the email that schools outside the UK asked for. Quote emails have a stop link, the free-access emails go only to those who ticked a box for them and say how to stop, and you can object to any of them at any time by emailing hello@cuecurve.co.uk. We don't send any other marketing.

If you email or telephone us

When you contact hello@cuecurve.co.uk, we keep your email and our reply so we can help you and keep a record of what was agreed. Emails to us arrive in our business inbox, run by Google Workspace, and a person at CueCurve reads and answers each one. Our lawful basis is our legitimate interest in answering enquiries, putting problems right and keeping a record of what was agreed.

If you report a problem with a diagram: the Report a problem with this diagram box in CueCurve sends us an email, through our email provider, Resend. It holds what you typed, the diagram's link (the same settings a share link carries, never your pen drawings), the size of your browser window and, only if you give it, your email address so we can reply. We don't record who sent it, and nothing is kept in CueCurve itself: the email is handled like any other email to us. Our lawful basis is our legitimate interest in putting problems right.

If you telephone us: calls go to voicemail. Your message, your number and any details you leave are kept for us by our telephone provider, Tamar Telecommunications (Kalnet4u Ltd, a UK company), and we use them to answer your enquiry. We delete the message once we've dealt with it. Our lawful basis is our legitimate interest in handling enquiries and resolving problems.

Who we share information with

We don't sell personal information, and we don't use it for advertising. We share it only with the companies that run parts of CueCurve for us, on the terms explained below the table:

Company What it does for us Where
Supabase Database and sign-in London, UK
Vercel Hosting the website and its server Server in London, UK; website pages delivered from a worldwide network
Resend Sending emails (including sign-in codes) Sent from Ireland (EU); Resend keeps the emails it sends, and its records of them, in the United States
Stripe Taking payments and sending invoices UK and EU, with some processing in the US
Cloudflare Domain names Worldwide network
Google Our business email inbox (Google Workspace) Worldwide, under Google's Cloud Data Processing Addendum
Tamar Telecommunications Our telephone number and voicemail UK company (Kalnet4u Ltd)

Where a supplier handles personal information for us, its contract with us sets out its duties as our processor and requires it to keep the information secure. Some suppliers also use information for their own purposes, as controllers in their own right: Stripe does, for fraud prevention and to meet financial regulations, under its own privacy notice.

Signing in with Microsoft or Google: if you choose to, your browser goes to Microsoft or Google to sign you in, so they know you've signed in to CueCurve. They aren't our suppliers for this: your account is with them, under their own privacy notices. We ask them only for your name, email address and account ID, to sign you in to the right account. We don't give them any information about you; the sign-in itself is the only thing they see.

How long we keep it

Information How long
A teacher's account at a school with a current licence While the licence continues
Accounts at a school whose licence has ended 12 months after its 14-day grace period ends (for free access, 12 months after it ends), so a late renewal restores access. Then deleted, unless the teacher belongs to another school
A teacher removed from their school Account deleted 30 days after removal, unless they belong to another school
An account that isn't on any school's list Deleted 12 months after it was last used (or after it was created, if it was never used)
Records of changes made at a school 2 years
Diagrams you save and lessons you make Until you delete them, or your account is deleted
Your Getting started progress Deleted with your account
Your own Draw it orders Until you go back to the usual order, or your account is deleted
Diagram-opening counts per school 2 years
Records of which paid diagram files each school downloaded 1 year
Orders, licences and invoices 6 years after the end of the financial year they belong to, because tax and company law require us to keep accounting records (longer if a dispute or an investigation needs them)
An unfinished card payment, or an invoice order the lead teacher didn't confirm before its link expired 28 days from when it was placed
An invoice order request the lead teacher confirmed 90 days from when it was placed (the order itself is kept with the financial records)
A failed or cancelled order 90 days
How you heard about CueCurve 2 years from when you answered
Quotes, with the name and email address of who asked 12 months after the quote ends, unless the school ordered from it; then kept with the order's financial records
A school outside the UK, with the email address of the teacher who told us 2 years after you last told us, or until you ask us to delete it
Which school used a free access link, and who claimed it As long as that school's account information above
Your choice to get the free-access emails about buying a licence Until you untick it, or your account is deleted
Our sign-in system's log of sign-in events 90 days
Scrambled identifiers used to stop misuse 1 day (school search), 2 days (the rest)
Emails to and from us 2 years after the conversation ends, deleted at our next six-monthly clear-out (so up to about 2 years and 6 months)
Telephone messages Kept for us by our telephone provider until we've dealt with them, then deleted
Server logs Deleted automatically by our hosting providers after a short period (about a day for our website host)
Error reports About 90 days after that kind of problem was last seen
Backups of the database 7 days, kept by Supabase, so deleted information is gone from them within a week
Copies of Stripe's messages to us about payments and invoices 30 days; after that only Stripe's reference for the message and a fingerprint of it remain, with the order

Your rights

You have the right to:

We don't make decisions about you by purely automated means that have legal or similarly significant effects on you.

Deleting your account: if you're a teacher, you can do this yourself at any time with Delete my account, at the foot of Your school in the account menu. While your school has a current licence, its only lead teacher needs to make another teacher a lead teacher before using Delete my account, so the school isn't left without one. If you can't do that, email hello@cuecurve.co.uk and we'll deal with your request. Your school's lead teacher can also remove you from the school's list.

To use any of the other rights, or if you can't sign in, email hello@cuecurve.co.uk. We'll reply within one month.

If you're unhappy with how we've handled your information, email hello@cuecurve.co.uk. We'll acknowledge your complaint within 30 days, look into it, keep you informed and tell you the outcome without undue delay. You also have the right to complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113.

Cookies and storage on your device

We don't use advertising or tracking cookies. The sign-in cookie, the signed-in email, the reload note and the purchase form's temporary details are needed to sign you in, take your order and keep CueCurve working. The other items only adapt CueCurve to your choices: your display choices and the last exam board, teaching year and diagram you used are saved in your browser for later visits, along with whether scenarios play step by step, a dismissed renewal notice and a note that you've signed in. The law allows settings like these as long as we tell you and you can object. To object, press Don't save my settings below: we then stop saving them and remove the ones already saved. Signing out removes the signed-in note, and clearing this site's data in your browser removes everything.

Visit counting: a small script from Vercel, our hosting provider, reports each page view – the page's address (without anything after a question mark), the site you came from, your rough location and your browser, operating system and type of device – without cookies, telling visits apart with a code made from your browser's request that changes every day. We use the counts only to see how the site is used and improve it. If you'd rather not be counted, press the button: we then don't load the script on this browser. If your browser blocks site storage, the button can't save your choice, so we don't count you at all.

Because of all this, we don't show a cookie banner.

Children

CueCurve is designed for teachers, and accounts are for adult school staff only. We don't ask schools for pupils' names, classes, work or marks, and we don't knowingly collect personal information from children – though anyone opening a free diagram, with or without an account, leaves the short-lived technical information described above.

If a teacher shares a free diagram with their class through a link or QR code, whoever opens it needs no account, and we don't know who they are. The only information involved is the short-lived technical kind described at the top of this notice. Nothing is used to work out who anyone is, build a profile or show adverts.

Security

Information is encrypted while it travels to and from CueCurve, and our database provider encrypts it where it's stored. Only named people at CueCurve LTD can see schools' details, and we record every time a school's page is opened. Our data protection page for schools gives more detail.

Changes to this notice

We'll update this notice when what we do changes, and change the date at the top. If a change matters, we'll email the lead teachers of every school with a current licence, and tell anyone else whose information it affects before it applies.